If you are planning to start an online business, besides an appealing website design, inventory management controls, order tracking capability and the right set of marketing tools, you also need an eCommerce shopping cart to get up and running. A shopping cart software solution gives you a centralized platform to process the order placed on your website.
Basic Features
Basic Features
A shopping cart, also known as a shopping basket, is similar to a physical shopping cart. It allows online shoppers to select and accumulate a list of items for purchase. The key advantage of having an ecommerce shopping cart is that it allows you to accept credit cards online. In fact, you can also accept customer payments via internet banking. Moreover, it helps you escape from the limitations of traditional store builder software.
The Benefits
- Comprehensive inventory control
- Customer management tools
- Tax and shipping calculations
- Simple order management
Additionally, most shipping cart applications help you market your site with integrated features for affiliate programs, social network marketing and sales through other venues, as well as online sales features that attract and retain customers.
Current Scenario
Shopping cart is undoubtedly the backbone of ecommerce. It has evolved beyond the basic online store. There are numerous shopping cart applications available, where you have extensive choices related to software solutions, both free and paid. Various free web shopping carts make your job easy by just adding “Buy Now” buttons to your existing product pages and start taking orders straight away. When a customer clicks on this button, they are taken to their ecommerce shopping cart Here, they can choose to edit their order, continue shopping or move on to the payment section.
One of the best features of shopping cart software is that most applications are customizable. You can choose the add-ons or functions that you want to implement on your site, and pay only for those. Given its versatile functionality, it would be safe to say that a shopping carts software solution is a necessity in order to start selling online.
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